What is Digital Marketing?
Digital marketing is the placement of text, images, or video advertising messages on digital platforms to reach the right audience at the right time. It is also referred to as onli
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SEO vs PPC
SEO (search engine optimization) vs PPC (pay-per-click) ads? Both search engine marketing strategies share the same goal: increasing visibility in search engines, either by getti
Is TV Advertising still Effective?
TV Ads vs. OTT Ads TV advertising remains a strong ad medium for today’s advertisers. TV viewership has always been high, and it’s especially now with the COVID pandemi