Nahant Marsh

Fundraising Strategy

Nahant Marsh is a stunning 382-acre nature preserve and urban wetlands off the beaten path in southwest Davenport. The nonprofit’s mission is to protect the wetlands through education, research and conservation. In fact, its educational programming has served thousands of K-12 students. When the time came to raise funds for a new center and expand education, conservation, research and recreation efforts, Nahant Marsh turned to Amperage for help.

Nahant Marsh planned a fundraising campaign for $3.7 million. Our expert fundraising consultants used Amperage’s tested and highly successful fundraising strategy to help the marsh exceed that goal.

Our creative team developed a campaign theme — It’s in Our Nature — and crafted campaign storytelling around it for a case statement, video and collateral. We also created a campaign logo and volunteer training materials.

The expanded messaging helped the organization highlight its STEM education offerings and all the ways the marsh plays a role in young people’s lives. It also helped renew focus on nature at the marsh and educated audiences on the organization’s goals and timeline for growth.

Today, the marsh continues to set records for growing numbers of people engaged in the education programming.

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What we did for Nahant Marsh:

  • Fundraising strategy
  • Campaign theme and logo development
  • Case statement
  • Video
  • Collateral
  • Volunteer training and training materials
  • Public relations

Results that moved the needle. 

Amperage has been a great media strategy partner, helping Kirkwood maximize the effectiveness of our ad spending. They are very proactive in seeking out new opportunities for us to consider including in our media plan —making sure our message reaches prospective students with unique and meaningful targeted strategies. Their staff has been incredibly responsive in taking care of us. It’s clear to see just how much they value our working relationship." 

C. Max Roach, Headmaster

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