Top 2025 Marketing Trends: Emphasizing Authenticity & Connectivity
As we move into 2025, authenticity is set to be a defining factor in marketing success. In an ever-expanding AI-powered world, the challenge for marketers is to balance the efficie
The Power of Brand Focus: Why Your Brand Can’t Be Everything to Everyone
Achieving a strong brand focus requires careful planning and execution. Here are steps to help you achieve a more focused brand.
AMP UP 2024 Super Bowl Vodcast
Watch the AMP UP Vodcast as our team breaks down the ads that aired during this year’s Big Game. Whether the commercials were funny, emotional, or somewhere in between, find
How to Impact & Motivate Your Audience in 2024
2024 is fast approaching. Are you ready to motivate your audience to act? Here's a comprehensive list of impactful 2024 marketing trends and effective solutions to motivate your au
How Strategic Marketing Helps with Healthcare Recruiting
Strategic healthcare marketing makes a difference for successful healthcare recruiting campaigns. Get tips on how it works to attract quality job candidates.
Needle-Moving Marketing Trends for 2023
As the countdown to the end of 2022 approaches, it is time to make plans to energize your brand in 2023. Consider the following helpful marketing trends, tips and predictions from
Brand Recognition Builds Loyalty
If you have kids or are ever around children, have you ever paid attention to the brands they notice? A few years ago, I was driving with my then 2-year-old, when she started screa
Brand Development: Do You Need to Reintroduce Your Brand?
Marketing in today’s environment is challenging. There’s so much information readily accessible online and the competition is fierce. It’s at these times to consider a ne