Celebrating 2024 Fundraising Success and Strategic Guidance for 2025
Posted by Melissa Pence, CFRE on December 12, 2024AMPERAGE celebrated a remarkable year working alongside our nonprofit partners. Our 2024 fundraising initiatives included numerous feasibility studies to help organizations test the potential of raising…
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Top 2025 Marketing Trends: Emphasizing Authenticity & Connectivity
Posted by AMPERAGE on December 3, 2024Posted in Blog, Brand Development, Content & Writing, Fundraising, Graphic Design, Media Planning & Buying, Organic SEO, Video Production, Web Development
As we move into 2025, authenticity is set to be a defining factor in marketing success. In an ever-expanding AI-powered world, the challenge for marketers is…
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How AMPERAGE Integrates Smart Marketing Strategies into Fundraising
Posted by Bryan Earnest on November 14, 2024As we encourage people to do good and honor the spirit of giving during upcoming events, National Philanthropy Day on November 14 and Giving Tuesday on…
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AI in Marketing: A Powerful Tool, But Not a Replacement
Posted by Sarah Pauls on October 17, 2024Artificial Intelligence (AI) has undeniably reshaped the marketing landscape, offering the ability to process large volumes of data, recognize patterns and generate creative content with…
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The Power of Brand Focus: Why Your Brand Can't Be Everything to Everyone
Posted by Erin Bishop on September 17, 2024Brands today are bombarded with endless opportunities to connect with consumers. From traditional advertising and email marketing to the growing landscapes of streaming platforms and…
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The Power of Corporate Social Responsibility: Building a Better World Together
Posted by Melissa Pence, CFRE on September 12, 2024Corporate Social Responsibility (CSR) has evolved from a buzzword to a critical component of a company’s reputation and success. It’s no longer just…
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Eastern Iowa Health Center’s Success in Vaccination Campaign: A Case Study
Posted by Rachael Holland, MBA on September 5, 2024When Eastern Iowa Health Center (EIHC) was presented with a unique opportunity to significantly impact the community, they knew it was essential to approach it…
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Cracking the Code: Engaging Gen Z and Alpha in Education Marketing
Posted by Rachael Holland, MBA on August 20, 2024Reaching Generation Z and Alpha prospective students requires a nuanced approach that aligns with their values, habits and preferences. Let’s start by looking at…
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Sustainable Fundraising Strategies for Positive Outcomes
Posted by Melissa Pence, CFRE on August 8, 2024In today’s competitive fundraising landscape, securing consistent and reliable funding is crucial for nonprofits to achieve their goals. Donors are increasingly interested in supporting…
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